Business Service Company — Digital Campaign
Streamlining the business model for legal teams.
CATEGORY
Digital Design
Ebook Design
Infographic Design
Email Design
Pattern Libraries
Web Design
OPPORTUNITY
In the legal industry, hours could be wasted on tedious tasks like scanning through documents for review, which also introduces room for error and oversight by the human eye. This business service company aims to reduce wasted time and human error by introducing Intelligent Review services, an automation built to elevate the workflows of legal teams.
PROCESS
Though the legal industry is more conservative in nature, our business service company aims to be a major disruptor in the “X”aaS space, so utilizing the brand’s bright color palette, unique imagery and customizations to visuals played a major role in this campaign to further stand out from competition and ensure they were noticed. I aimed to create a visual system and imagery that elevated the legal industry through the brand, and carried the style throughout the campaign in each of the touchpoints created.
eBook Design
Infographic
Web Design
Utilizing an existing pattern library from the brand, this site utilized a new combination of widget settings and container styles that had been previously created in Figma, with all-new imagery and illustration unique to the campaign.
Email Design
Utilizing an existing pattern library from the brand, this nurture email series utilized a new combination of widget settings and container styles that had been previously created in Figma, with all-new imagery and illustration unique to the campaign.
